4. Who would be the audience for your media product?

I decided to make my target audience 15-28 years old so it is within  the teenage and young adult stage. The reason for this is that most of the bands featured in my magazine are of that age and the main fan bases of these bands and artists are of that age because my type of genre and the fashion and attitude matches.

Fraser matches my type of audience as the style of his look and clothes is quite individual and different and it fits in with the genre of my magazine as it aims to be different and individual. He is mainly interested in the media that he creates such as Spotify and iTunes instead of listening to the radio so he can make it to how he likes it and can listen to the music he wants to.

On Frasers phone he has bands like Arctic Monkeys, Oasis, The Smiths and Kasabian. These are all inde rock bands however he still has more individualism as there are unrelated artists on his phone such as Johnny Cash which expresses his individualism and thats the kind of person I am going for.

In his spare time he likes to go to gigs and festivals if there are any on to see his favourite bands but mainly he is looking on twitter to see what the latest trends are and what different artists are doing and looking like, he also likes to go shopping and online shop for clothes to increase his collection of fashion and to keep his look of looking different to everyone else such as rare and expensive branded  clothing. He is also always listening to music and lots of different bands and looking for new bands to get into.